industry-insights

Data Mesh
June 2, 2022

What is Data Mesh? A Simple Introduction

Data mesh is a concept that helps enterprises guide the use of decentralized information by building a use case–driven data economy. Is this data trend right for you?

Data Mesh vs Data Fabric
April 28, 2022

What is Data Fabric? A Simple Introduction

Data fabric is an emerging data management concept that weaves multiple data delivery technologies together to craft centrally governed, flexible data pipelines. Modern enterprises leverage data fabric to connect information silos and define how data flows.

How Data Integration and Connectivity Enable Accounts Receivable Success
January 26, 2022

How Data Integration and Connectivity Enable Accounts Receivable Success

Accounting professionals who manage Accounts Receivable (AR) frequently face the responsibility of pursuing debt collection. All businesses suffer when accounts go unpaid, and small businesses especially can be dragged down by partners who stretch out payment periods and stunt inbound cas...

Accounting Digital Transformation Graphic
January 11, 2022

Digital Transformation in Accounting Simplified with Data Connectivity

At CData, we talk a lot about digital transformation and cloud adoption . Amid the rise in cloud computing, more services across every industry are available in the cloud than ever before, including accounting software. The top accounting software providers, including companies like Oracl...

360 Degree View of Your Customer Data
October 27, 2021

Gaining a 360 Degree View of Your Customer Data

In a recent post, we shared how, while marketing automation platforms can help businesses grow, migrating to new platforms is often a headache. CData SSIS Tasks allow businesses to easily move contacts, leads, and customers from one marketing platform to another. Often, organizations use ...

Migrating Your Marketing Automation Platform
October 27, 2021

A Practical Guide to Migrating Your Marketing Automation Platform

It's no secret that marketing automation platforms such as ActiveCampaign and Mailchimp help businesses improve lead generation, grow marketing ROI, and increase overall growth. According to a Nucleus Research report , marketing automation drives a 14.5% increase in sales productivity and...

Martech Real-Time Analytics
October 8, 2021

Connecting Sales & Marketing Ops with Real-Time Analytics

Connecting Sales Marketing Ops with Real-Time Analytics The marketing technology (Martech) space is vast and expanding rapidly. The marketing landscape has more than 2,000 vendors, and that number continues to grow each year. According to a Chiefmartec article, the marketing technology lan...

Data Connectivity for BI Graphic
September 1, 2021

Solving Data Proliferation and Connectivity Challenges for BI & Analytics

Solving Data Proliferation and Connectivity Challenges for BI Analytics Data is the key to digitally transforming your organization. Modern business leaders are chasing the promise of illuminated decision-making models and a deep understanding of their customers. Organizations therefore ne...

cdata virtuality
August 13, 2021

Data Virtualization: Definition, Importance, How It Works & Key Benefits

Understand data virtualization and learn how modern businesses can access, manage, integrate, and aggregate data from disparate sources.